Really long domain names are a very bad idea. Before you even consider registering www.sellingtrainedcatssinoxnardcalifornia.com, take a look at these reasons to avoid long domain names.
First, they look cheap. Sorry, but it’s true. If you have a long domain name it sends a message to users that you’re more interested in stuffing your domain name with keywords than you are in providing real information or value. It also makes your site appear “new”, which may cut against its credibility.
Second, it crushes any hope for type-in traffic. Someone might be willing to type www.buymonkeys.com. They may even be willing to type www.oxnardmonkeysforsale.com. However, they’re much more likely to type-in www.oxnardmonkeys.com. You get the idea. Shorter is better. Part of that stems from a tendency toward efficiency among users. Another reason is the fact that it’s just hard to remember really long domain names.
When you’re registering a domain for your self-publishing business, try to secure something that’s relatively brief. Bigger may be better in some situations, but not in terms of domain name registration.
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